20, 1973, fans lined up along the Strip as Young headlined the first of several shows with support from Graham Nash and the comedy duo Cheech & Chong. “It was a high-powered team,” Asher says now. Chuck Landis, who ran the Largo, was also part of the group. That group included San Francisco-based rock promoter Bill Graham Elliot Roberts, who managed Young and Joni Mitchell and co-founded Asylum Records David Geffen, fast-rising manager and label executive-owner and manager-record producer Peter Asher, who worked with James Taylor and Linda Ronstadt. In addition to Valentine, Adler gathered a dream team of music-world impresarios as owner-investor-advisers in the Roxy “to validate it before we ever opened,” he says. “I certainly have pride in the fact that we’re sitting here talking about something that we opened 50 years ago.” My own age surprises me,” Adler says with a smile, dressed in color-coordinated shades of orange and brown, including a pair of futuristic designer Crocs. “At this point in my life, numbers always surprise me. or elsewhere, both a hallowed venue where rock gods minted their legends and a still-thriving venue at the heart of the city’s musical nightlife. There’s been a lot of it, starting with Neil Young opening the Roxy with three nights of shows in September 1973 and a subsequent roll call of superstars and icons ever since, from Bruce Springsteen to Bob Marley, Linda Ronstadt to the Clash, Lou Reed to Prince, Slayer to Jay-Z.īeloved nightclubs come and go, but the Roxy has few peers in L.A. The stage will be dark tonight, but Adler looks pleased just to be here at age 89, his beard white and full, ready to talk about the decades of musical history that have unfolded at the club. The nightclub is mostly empty as Lou Adler slides into a booth at the Roxy Theatre, the iconic music venue he co-founded half a century ago on the Sunset Strip.
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